‘Making lemonades with lemons’: Carrboro restaurant Luna turns scathing Google review into popular t-shirt

CARRBORO, NC (WTVD) – While it’s usually never positive to receive a negative review, a Carrboro restaurant makes the most of a difficult interaction.

In April, a group of Luna Rotisserie and Taproom customers refused to comply with a local mask warrant and declined an offer from staff to sit on the patio.

“It was pretty clear that they were there to cause trouble,” said chef and owner Shawn Stokes, praising his staff for the way they handled the situation.

About a week later, Stokes noticed a number of negative reviews, although one in particular stood out.

The customer left the remarks on Google Reviews, leaving a star when writing, “This place is full of satanic activity. As free-breathing humans we have been discriminated against, the waiters refused to serve our laughing faces and smiling. I can’t believe the treatment we received here like we were below them. If you like freedom, go somewhere else !! “

“Once we realized what was going on, it just got a little lighter. And it seemed like the best thing we could do at this point was kiss it and make lemonade from lemons. “Stokes said.

They created a t-shirt for the staff, with the review and a caricature of the devil.

“It started at the start, let’s make this for the staff a kind of memory that commemorates a really, really tough year,” Stokes said.

The eye-catching design and strong language caught the attention of customers.

“Customers would see it and ask what it was about. And as soon as they described it, people would love it and ask if they could buy it, and pretty much everything we had was sold. So we ordered more, and since then they’ve sold again, ”Stokes said.

They have now ordered more shirts, which they hope to have by the end of next week.

RELATED: ‘Cut Them A Bit Of A Break’, Restaurant Owners Say Of Negative Reviews During Pandemic

“As much as I don’t agree with what they did by coming into the store and trying to give our staff a hard time, and trying to ruin the reputation of our company at a time when our company was struggling, that was a great review, “Stokes said with a chuckle.

As sales picked up in 2021 – the restaurant made profits in May and June – revenues fell 70-75% in 2020 from 2019, as Stokes highlighted the challenges businesses continue to face due to the pandemic, ranging from staff shortages to supply chain logistics.

“Please just be understanding and instead of trying to think of the worst case scenario as to why something awkward could happen, maybe try to think of the more generous interpretation,” said Stokes, who expressed his gratitude to his team for the way they sailed. the last 20 months.

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